Privacy Policy

This Privacy Policy is formulated by aloha-collectionussale.com to explain the rules of collection, use, storage, protection, sharing and management of users’ personal information when you visit, browse, register an account, place orders, use services and interact with all functional modules of this e-commerce website. This policy complies with global mainstream data protection regulations, including but not limited to the General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA) and other regional data privacy laws. All users who access aloha-collectionussale.com acknowledge that they have read, understood and agreed to all the contents of this Privacy Policy before using the website services. This policy applies to all user groups of the platform, including registered members, temporary browsing users, purchasing customers, cooperative merchants and visitors.

1. Introduction & Scope of Application

aloha-collectionussale.com is an online discount e-commerce platform focusing on ALOHA Collection splash-proof travel bags and accessories. To provide you with stable, personalized, safe and convenient e-commerce services, we need to collect and use part of your personal information in the process of you using the website. This Privacy Policy clearly defines our responsibilities for data protection, your legitimate rights and interests related to personal information, and the whole process specifications of data processing.
The scope of application of this policy covers all pages, functions, services, order systems, customer service systems and interactive modules under the domain name aloha-collectionussale.com. All behaviors of browsing, clicking, account registration, information submission, order payment, after-sales application, message feedback and social interaction on the website are within the constraint scope of this policy. This policy only targets the personal information collected by this website actively or passively, and does not apply to third-party websites, platforms, applications and services linked by external links on this website. When you jump to a third-party platform through the external links of aloha-collectionussale.com, you need to abide by the privacy policy of the corresponding third party, and our platform will not bear the data protection responsibility for third-party platforms.

2. Types & Ways of Information Collection

We divide the collected user information into two categories: information actively provided by users and information automatically collected by the system. All information collection behaviors follow the principles of legality, legitimacy, necessity and minimum scope, and we will not collect irrelevant sensitive information without the user’s consent.
2.1 Information Actively Provided by Users
This part of information is voluntarily filled in and submitted by users when using specific functions of the website, mainly including the following contents:

First, account registration information: when you register a member account on aloha-collectionussale.com, you need to provide user name, login password, valid email address and other basic information. This information is used to complete account authentication, realize account login, receive website notice, order information and service reminder.

Second, order & receiving information: when you place an order and complete the purchase, you need to fill in the recipient’s name, receiving address, contact phone number and postal code. This information is the basic guarantee for us to complete product delivery, logistics distribution and after-sales service, and is only used for the performance of order contracts.

Third, payment information: when completing online payment, you will involve payment account related information. Our platform cooperates with formal third-party payment institutions. We will not directly obtain, record or store your complete bank card number, payment password and other core payment sensitive information. The payment information is independently managed and protected by the third-party payment channel.

Fourth, interactive & feedback information: when you contact customer service to consult, complain, put forward suggestions, or publish product evaluations and message feedback, the text, pictures and contact information you submitted will be collected to facilitate our staff to reply and solve problems.

Fifth, cooperative information: for wholesale customers, media partners and institutional users who carry out business cooperation with us, the contact person, contact email, enterprise name and cooperation intention information you provided will be collected for business docking and communication.
2.2 Information Automatically Collected by the System
When you visit aloha-collectionussale.com, our server and system tools will automatically collect some technical information to optimize website operation, analyze user experience and maintain network security. The automatically collected information will not involve user privacy sensitive content, mainly including: user’s IP address, access time, browser type, device model, operating system, page browsing track, click behavior, residence time on the page, source access link and anonymous user tag information. This type of information is collected in an anonymous form, cannot be positioned to a single specific user individually, and is only used for overall data statistics and website operation optimization.
We also use cookies and similar tracking technologies to improve your browsing experience. Cookies are small data files stored on your local device. We use cookies to remember your browsing preferences, account login status, product browsing history and order cache information, so that you can use the website functions more smoothly. You can manage or turn off the cookie function through your browser settings at any time. Turning off cookies may cause individual functions of the website to be abnormal, but it will not affect your basic right to browse products.

3. Purpose of Information Use

All the personal information we collect will only be used for the following legitimate purposes, and we will not use the information beyond the agreed scope without the user’s additional consent:

First, to provide basic e-commerce services: use account information to complete member login and account management; use receiving information to complete product delivery, logistics tracking and after-sales return and refund services; use interactive information to reply to customer consultation, solve after-sales problems and handle user complaints. This is the core purpose of information collection.

Second, to optimize website and product experience: analyze the automatically collected browsing data to understand users’ product preferences, browsing habits and hot demand products, so as to adjust product shelves, optimize website page layout, simplify operation steps and improve overall shopping experience.

Third, to send necessary service notifications: use your reserved email and account message function to send order status updates, logistics reminders, after-sales progress notifications, policy updates, platform maintenance announcements and other important service information. We will not send spam advertisements in batches without the user’s consent.

Fourth, to ensure platform and account security: use device information, IP address and account operation records to identify abnormal login, malicious attacks, fraudulent orders and other risky behaviors, protect your account security and property safety, and maintain the overall security environment of the platform.

Fifth, to carry out business statistics and internal operation analysis: conduct anonymous aggregation and statistics on user data, analyze overall operation data of the platform, which is used for internal business assessment, operation planning and market analysis, and all statistical data will be desensitized and cannot be corresponding to individual users.

Sixth, to carry out business cooperation communication: use the cooperation information provided by wholesale and media partners to complete business docking, cooperation negotiation and daily communication.

4. Information Storage & Security Protection

We adopt industry-leading technical means and management systems to protect your personal information and establish a full-link information security protection mechanism. All user data is stored in encrypted professional servers, and the server room has perfect physical protection measures such as access control, monitoring and fire prevention. We set multi-level access permissions for internal staff, and only the designated staff who need to use the information for work can access the user data within the limited scope. All internal data access behaviors are recorded in real time to prevent internal data leakage.
For the storage period of user information: the account basic information, order records and receiving information of registered users will be stored during the valid period of your account. If you apply for account cancellation, we will delete your personal identifiable information completely within the specified time in accordance with regulatory requirements. The automatically collected anonymous browsing data will be deleted regularly after completing statistical analysis. The interactive feedback information will be retained within the service processing cycle, and will be cleaned up after the problem is solved.
We promise to take reasonable technical and management measures to prevent user information from being leaked, tampered with, stolen and improperly used. However, due to the limitations of network technology, we cannot absolutely guarantee that the network transmission process is 100% risk-free. If you find that your personal information is leaked due to our negligence, please contact us in a timely manner, and we will take emergency remedial measures and follow up the handling throughout the process.

5. Information Sharing & Disclosure

aloha-collectionussale.com will not sell, rent, trade or transfer your personal information to any irrelevant third parties for commercial purposes without your explicit consent. We only share user information with third parties in the following legitimate situations:

First, necessary service cooperation sharing: we will provide the necessary receiving information to logistics service providers to complete product delivery; provide the necessary order information to third-party payment institutions to complete fund settlement. The third-party service providers can only use the information to complete the cooperative business, and are prohibited from reusing, leaking or disseminating user information. We will sign a data confidentiality agreement with all cooperative third parties.

Second, comply with legal requirements: when receiving formal inquiries, subpoenas or law enforcement requirements from judicial organs, administrative supervision departments and other national law enforcement agencies, we will disclose the relevant user information in accordance with legal procedures.

Third, protect legitimate rights and interests of the platform and users: when it is necessary to disclose information to prevent illegal behaviors, account fraud, property loss and major security incidents, we will disclose the relevant information within the necessary scope.
Except for the above situations, we will not share your personal information with any third party.

6. User’s Privacy Rights

According to global data protection laws and regulations, you enjoy the following rights for your personal information stored on aloha-collectionussale.com:

First, the right to access: you can log in to your personal account at any time to view your account information, order information, reserved receiving information and other personal data.

Second, the right to rectification: if you find that your personal information is wrong, incomplete or outdated, you can modify and update the relevant content in the account settings page independently.

Third, the right to erasure: you can apply for account cancellation and apply for deleting your personal identifiable information. We will complete the data deletion in accordance with the rules.

Fourth, the right to restrict processing: you can put forward restrictions on part of the information processing behavior, and we will adjust the processing mode according to your legitimate requirements.

Fifth, the right to withdraw consent: you can withdraw your consent to our collection and use of information at any time. After withdrawing consent, some functional services of the website may not be used normally.
If you need to exercise the above rights, please submit an application through support@aloha-collectionussale.com, and we will verify your identity and complete the processing within the specified time.

7. Protection of Minors’ Information

Our platform is a shopping platform for travel bags and lifestyle accessories, and it does not intentionally collect personal information of minors under the age of 18. If we accidentally collect the personal information of minors without the consent of their guardians, we will immediately delete the relevant data after finding the situation. If you are a guardian of a minor and find that the minor has provided personal information on our website, please contact us in a timely manner, and we will take measures to delete the information and close the relevant account.

8. Policy Update & Contact Information

aloha-collectionussale.com will update this Privacy Policy in a timely manner according to the adjustment of business functions, changes in industry technology and updates of relevant national data protection laws. All updated policies will be published on aloha-collectionussale.com with an obvious reminder. Your continued use of the website services after the policy update means that you agree to the new policy.
If you have any questions, suggestions or complaints about this Privacy Policy, personal information protection and data use, please contact us via the dedicated email: support@aloha-collectionussale.com. For media inquiries related to privacy rules, please write to press@aloha-collectionussale.com; for wholesale customers’ data cooperation consultation, please contact wholesale@aloha-collectionussale.com. This Privacy Policy is officially interpreted by aloha-collectionussale.com.

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